– Therése Wilson new CEO at Sordin
Today, Swedish hearing-protector manufacturer Sordin announced its new CEO, Therése Wilson. Therése Wilson joins Sordin from her previous position as SVP at Etac, a world-leading provider of ergonomic assistive devices and patient handling equipment, headquartered in Sweden.


Her earlier positions, e.g. at Kinnarp, have also centered around people’s health and well-being. It’s therefore no coincidence that Therése joins Sordin right at the time of the official launch of its professional business, focusing on work-related hearing protection.
Matching core values
“Sordin’s products are important to people and their safety and perfectly match my own core values,”, said Therése Wilson. She believes Sordin is well-positioned to expand and take a leadership role in the international personal protective equipment market. “There are good people with a diverse set of skills in our organization who will all prove invaluable to our expansion,” Wilson continues.
Sustainability and knowledge sharing
Therése Wilson is also a strong advocate of sustainability, and she stresses the connection between
sustainability and durability:
“In our time, we can’t afford bad products. High quality and durability are therefore the best environmental and climatic effort any company can deliver,” she continues.
Therése Wilson is determined to further develop Sordin’s thought-leadership position – to continue to share knowledge of everything from acoustics to digital signal processing as vital core competencies in advanced electronic hearing protection.
Approaching the academic world
As a member of an advisory board at Jönköping University, Therése will work to increase the knowledge exchange between the local business community and the academic world. “I’d like to see Sordin in many joint applied-research projects with universities in the future,” concludes Therése Wilson.